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222: The psychology behind your copywriting with Anita Siek

The psychology behind your copywriting with Anita Siek

Say Hello to Anita Siek!

Today we are joined by Anita Siek, founder of Wordfetti — a human-centered brand strategy and copywriting house specialising in helping brands stand out and sell through psychology and words. With a deep passion for words, and how their delicate choices of them can trigger different emotions and feelings in a reader, her mission is simple: to help people, brands, and organisations use words to sell, share their BIG message and create a dent in their industry.

In this conversation, you’ll learn:

🌟 Where psychology and copy meet

🌟 Why communication is the most powerful skill you can learn

🌟 How to cure writer’s block

🌟 The biggest copywriting myth you need to avoid

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